Integration

Integration is a big part of the implementation and requires support from your side. This is about integrating your eCommerce tool with FactFinder. There are two ways to integrate your website with FactFinder:

REST API

Integrate server-side directly using the FactFinder REST API. FactFinder will return a JSON response of any content you need to render for your customers.

Swagger documentation can be found here

Client SDK/Library

Easily use Swagger Codegen to generate a client SDK for our APIs in a language of your choice. Documentation can be found here

The full FactFinder integration documentation can be found here

Tracking integration

What is this and why is it important?

The Tracking Integration is a tool that allows FactFinder to learn from user behavior, improving search results and providing personalized recommendations. The Tracking Integration requires data such as product clicks, shopping cart, purchase/checkout events and login details to work. Working with this data together with FactFinder are key to increasing your sales, conversion rates and providing the best user experience to your customers.

For which features is tracking crucial?

Analytics

Without tracking, FactFinder doesn't receive nearly as much data, and you miss out on actionable insights like opportunities for search optimization.

A/B Testing

Not possible without tracking.

AI Machine Learning

Only works to a very limited extent without tracking. This negatively affects the performance of the ASO, Semantic Enhancer, Recommendations and Personalization and requires significantly more manual effort on your part to maintain.

Read more here about how to send tracking information data to FactFinder